Brand Voice

What is Brand Voice?

Brand Voice is a feature that enhances the quality of generated responses, making them more realistic and contextually relevant to your personal or professional brand. It allows users to create a personalized style for AI-generated comments and responses.

Who Will This Feature Help?

1. Social Media Managers

Marketing professionals can ensure consistency by:

• Maintaining a unified brand voice across all platforms
• Quickly generating on-brand responses to comments and messages
• Adapting tone and style for different audience segments
• Scaling content creation without losing authenticity
• Strengthening brand personality with AI-driven consistency

2. E-commerce Brands

Online businesses can enhance customer engagement by:

• Creating personalized, on-brand replies at scale
• Ensuring a cohesive tone across product descriptions, ads, and emails
• Engaging with customers in a way that matches brand identity
• Automating responses without losing a human touch
• Improving trust and loyalty through consistent messaging

3. Corporate Communications Teams

Organizations can streamline messaging by:

• Ensuring employees communicate with a consistent brand tone
• Creating PR statements and official messages that align with brand values
• Reducing the risk of off-brand messaging in customer interactions
• Adapting brand voice for different stakeholders (investors, media, employees)
• Saving time while maintaining professionalism and brand integrity

4. Influencers & Personal Brands

Content creators can strengthen their online presence by:

• Keeping a recognizable and unique tone across all content
• Streamlining responses to DMs, comments, and brand collaborations
• Making AI-powered content sound authentically "them"
• Enhancing engagement while staying true to their brand identity
• Maintaining consistency as they scale across multiple platforms

5. Customer Support Teams

Support agents can improve user experience by:

• Ensuring responses reflect the brand's tone and values
• Providing helpful, empathetic, and brand-aligned answers
• Automating repetitive inquiries while keeping messages on-brand
• Strengthening customer relationships with a personalized approach
• Reducing response time without compromising brand integrity

How to Create Brand Voice

Step 1: Access Brand Voice Section

• Navigate to the Brand Voice section in Olly and go to Configuration Brand Voice

Step 2: Enter Personal & Professional Details

• Provide details related to your personal or professional brand to customize responses

Step 3: Add Professional Information

• Enhance your Brand Voice by adding Professional Experience, Areas of Expertise, Industry Insights, and your Primary Industry
• This ensures AI-generated responses align with your career, skills, and industry trends for more relevant and personalized interactions

Step 4: Add Brand Information

• Define your brand identity and strategy to ensure AI-generated responses reflect your brand's personality and positioning
• Include Core Brand Identity (Name, Personality, Voice, Values), Market Position (Products/Services, Unique Selling Points), and Strategy & Vision (Unique Approach, Content Topics, Content Strategy) for a consistent and authentic brand presence

Step 5: Generate Summary

• After filling in all the details, click on "Generate Summary" before exiting
• This will create a high-level summary of your profile based on the provided information, ensuring AI-generated responses are more precise, relevant, and aligned with your personal or professional brand

Step 6: Fetch & Enable Brand Voice

• After generating the summary, go to the Olly extension and navigate to Brand Voice
• Click on "Fetch Brand Voice" to pull in the latest summary
• Finally, enable the Brand Voice feature to apply it to your AI-generated responses

Credit System

Uses Credits

• Generating a Brand Voice summary consumes 5 credits
• Users get 20 free credits upon signup (allowing 4 summaries)
• Additional credits can be purchased (100 credits for $1)

Improves AI Responses

• The AI uses your Brand Voice summary to generate more natural, human-like comments
• Works with Olly API and OpenAI integration

Troubleshooting

If you encounter any issues during installation:

• Make sure your Chrome browser is up to date
• Try disabling other extensions temporarily to check for conflicts
• Clear your browser cache and cookies, then restart Chrome

For additional support or feature requests, visit our Help Center or join our Community Forum.